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Panorama Education
MA, United States
19 days ago
Panorama Education
MA, United States
19 days ago
Panorama Education
Massachusetts, United States
19 days ago


Panoramians can choose to work fully remote, in-person from our Boston/San Francisco offices, or a hybrid option.

About the Role:
Our product marketing team is growing! We’re looking for a PMM to own the go-to-market and messaging strategies for a key product line. Working with colleagues across the organization, you’ll be in the center of driving Panorama’s growth to make transformational change in school districts across the country.


  • Develop, test, and iterate product positioning, messaging, and value propositions to meet revenue goals
  • Own the go-to-market planning and execution for new product and feature launches
  • Partner with customer-facing teams, such as Product, Sales, and Customer Success, to meet their launch requirements and to inspire confidence when selling Panorama’s products
  • Create sales enablement materials, including presentations, demo scripts, and one-pagers, that demonstrate how Panorama’s products address key challenges for school districts
  • Gain customer insights through qualitative and quantitative data—K-12 market trends, internal reporting, customer feedback, and more—to inform product development, product messaging, and marketing
  • Support and help shape product marketing team norms and practices as we grow

About Panorama’s Marketing Team: 
On Panorama’s marketing team, we strive to create content and experiences that educational leaders love. From weekly blog posts, resources, and professional learning, to customer meet-ups, national conferences, and virtual summits, to thoughtful product marketing and partner relationships, our work is high-quality, research-backed, and asset-based. Behind the scenes, we’re a relationship-first and learning-focused team that commits to hitting our ambitious growth goals critical to our mission to radically improve education for every student. 


Our Ideal Candidate Has:

  • 3-5+ years of product marketing experience at B2B companies required
    • Experience at companies serving K-12 systems a plus
  • Proven record of driving business growth through clear, compelling audience-first messaging and copywriting
  • Excellent organization, attention to detail, and project management skills to coordinate competing requests from cross-functional stakeholders
  • Excellent communication and collaboration skills to meet ambitious revenue and growth goals with colleagues across Panorama
  • Demonstrated experience understanding the impact of and incorporating attention to diversity, equity, and inclusion in your work 
  • Demonstrated initiative and problem-solving skills to navigate ambiguity

Panorama excitedly hosts two in-person "all team meetings" a year. All Panoramians attend and travel/hotels are provided. (Paused due to Covid)

Job Information

  • Job ID: 58989013
  • Location:
    Massachusetts, United States
    Alabama, United States
    Arizona, United States
    Arkansas, United States
    California, United States
    Colorado, United States
    Connecticut, United States
    Delaware, United States
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    Georgia, United States
    Idaho, United States
    Illinois, United States
    Indiana, United States
    Iowa, United Kingdom
    Kansas, United States
    Kentucky, United States
    Louisiana, United States
    Maine, United States
    Michigan, United States
    Minnesota, United States
    Mississippi, United States
    Missouri, United States
    Montana, United States
    Nebraska, United States
    Nevada, United States
    New Hampshire, United States
    New Jersey, United States
    New Mexico, United States
    New York, United States
    Texas, United States
    North Carolina, United States
    Ohio, United States
    Oklahoma, United States
    Oregon, United States
    Pennsylvania, United States
    Wyoming, United States
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    West Virginia, United States
    Washington, United States
    Virginia, United States
    Vermont, United States
    Utah, United States
    Tennessee, United States
    South Dakota, United States
    South Carolina, United States
    Rhode Island, United States
    LAKE ST. LOUIS, Missouri, United States
  • Position Title: Product Marketing Manager
  • Company Name: Panorama Education
  • Industry: Education/Training
  • Job Function: Marketing/Communications/PR
  • Entry Level: Yes
  • Job Type: Full-Time
  • Job Duration: Indefinite
  • Min Education: H.S. Diploma/Equivalent
  • Min Experience: 2-3 Years
  • Required Travel: 0-10%

Please refer to the company's website or job descriptions to learn more about them.

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