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Job description
Site Name: UK - London - Brentford
Posted Date: Nov 28 2023

European Marketing Manager ViiV Healthcare

Location: UK, GSK House

Job Purpose

The ViiV European Marketing Manager is an exciting, high profile position working within the European Marketing Team to drive growth of the key asset in the ViiV Portfolio. This position sees you working closely with the Global Commercial Strategy and Medical Team and European LOCs, as well as with the wider European Commercial and Medical Teams.  You will champion the needs of Europe in the development of global commercial strategy and tactics, and you will partner with European LOCs to assist with adaptation and implementation of the global strategy and tactics.  You will work with European LOCs to realise local opportunities to drive product and portfolio growth within their own LOCs as well as sharing and scaling this success across Europe.  This position reports to the European Marketing Director.

Key Responsibilities

  • Responsible delivering the launch of the key ViiV asset (including oversight of launch excellence process)

  • Accountable for yearly brand planning process for this key asset in EU (strategic and tactical plans) and champion the needs of European LOCs within the cross-functional matrix so that strategy and tactic developments are "fit for Europe"

  • Partnering and collaborating with specific LOCs to uncover insights and local opportunities to drive launch success

  • Ensure insights from customers and markets within Europe are well understood and are leveraged through a feedback-loop process with other functions, including the Global Team

  • Lead on internal brand communications within Europe, including the high-profile EU Network Call, EU JPS calls and EU comm cell calls

  • Be a valued contributor to the wider European Team and champion appropriate inclusion of PrEP into broader portfolio tactics across the EU team (e.g. Peer to Peer and congress)

  • Responsible for sharing best practices from other regions and amongst LOCs within Europe

  • Participation in EU Copy Approval meetings and sign-off of additional EU assets

Why You?

Basic Qualifications

  • Extensive commercial experience in pharmaceutical industry and strong brand management experience

  • Launch experience at LOC/regional or global level

  • Strong communication skills in English written and oral

  • Strong track record of commercial leadership at a local level with demonstrated success in leading projects to successful outcomes

  • Demonstrated excellence in influencing and negotiation skills for a wide variety of audiences, including senior management

  • Proven track record in stakeholder management and of leading successfully in a matrix environment at all levels of the organization. Master at utilizing organizational channels, experience and influencing skills to facilitate successful project implementation and effective issue resolution

  • Cultural sensitivity and awareness. Knowledge of European culture in particular

  • Creative approach to problem solving and ability to challenge the status quo

Preferred Qualifications

  • Experience in product launch

  • Experience in market access/commercial pipeline/Policy

  • Experience as ABPI commercial signatory

Why ViiV?

ViiV Healthcare is a global specialty HIV company, the only company that is 100% focused on researching and delivering new medicines for people living with, and at risk of, HIV. ViiV is highly mission-driven in our unrelenting commitment to leave no person living with HIV behind. We do this by being a trusted partner for all people living with and affected by HIV. Our aim is to think, act, and connect differently through a focus on education on and treatment. We go to extraordinary lengths to deliver the sorts of breakthroughs, both in treatments, care solutions and communities, that really count. We go beyond the boundaries of medicine by taking a holistic approach to HIV through developing and supporting sustainable community programs and improving access to care.  We will push through every challenge until HIV/AIDS is eradicated.

ViiV has played a significant part in delivering breakthroughs that have turned HIV into a manageable health condition. We offer the largest portfolio of HIV medicines available anywhere, and we continue our work to cater for the widest possible range of needs in response to the HIV pandemic.

We are aware of how much is at stake for those affected by HIV and we show up every day 100% committed to the patients. Our work culture is fast-paced, diverse, inclusive, competitive, and caring. But ViiV isn't just somewhere to work it's a place to belong, an invitation to bring your very best, and a team full of impact-driven team members who are hungry to make a difference.

While we have been improving lives of HIV patients for 30 years, this is an especially exciting time to be at ViiV, as we evaluate novel approaches to treatment and prevention that could further reduce the impact of HIV on individuals and communities.

ViiV Healthcare is a company 100% focused on HIV that is majority owned by GSK, a global biopharma organization. As an employee of ViiV, you are part of a team united by a clear mission to leave no person living with HIV behind. Additionally, through our shareholder relationship with GSK, you have access to a range of shared benefits and career development opportunities.

Job Application Close Date: 12th of December 2023 COB

Please take a copy of the Job Description, as this will not be available post closure of the advert.



Why Us?

GSK is a global biopharma company with a special purpose to unite science, technology and talent to get ahead of disease together so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns as an organization where people can thrive. Getting ahead means preventing disease as well as treating it, and we aim to positively impact the health of 2.5 billion people by the end of 2030.

Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it's also about making GSK a place where people can thrive. We want GSK to be a workplace where everyone can feel a sense of belonging and thrive as set out in our Equal and Inclusive Treatment of Employees policy. We're committed to being more proactive at all levels so that our workforce reflects the communities we work and hire in, and our GSK leadership reflects our GSK workforce.

As an Equal Opportunity Employer, we are open to all talent. In the US, we also adhere to Affirmative Action principles. This ensures that all qualified applicants will receive equal consideration for employment without regard to neurodiversity, race/ethnicity, colour, national origin, religion, gender, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class*(*US only).

We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us on or 0808 234 4391.  Please note should your enquiry not relate to adjustments, we will not be able to support you through these channels

As you apply, we will ask you to share some personal information which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it.  Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.

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We're moving towards a more sustainable future with our new headquarters. With better public transport links and proximity to world-class science and technology institutions, we're excited for our move to the vicinity of Earnshaw Street, London WC1A ("the New HQ") by end H1 2024.

Job Information

  • Job ID: 71603637
  • Workplace Type: On-Site
  • Location:
    Brentford, Other, United Kingdom
  • Company Name For Job: GSK
  • Position Title: European Marketing Manager ViiV Healthcare
  • Industry: Pharmaceutical
  • Job Function: Pharmacies
  • Job Type: Full-Time
Brentford , UK

GSK is a global biopharma leader with a purpose – to unite science, technology and talent to get ahead of disease together – positively impacting the health of billions of people and delivering stronger, more sustainable shareholder returns. Getting ahead means preventing and treating disease, we aim to impact the health of 2.5 billion people globally in the next 10 years. Our R&D focus is to deliver a new generation of vaccines and medicines using the science of the immune system, human genetics and advanced technologie...

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